Download Guide
Higher Ed Playbook: Using Social to Unite Your University
Download GuideHigher education institutions play a powerful role in creating a sense of belonging and community for students. Now more than ever, universities must develop and extend that community beyond campus by building and growing relationships through social media.
This playbook will give social media managers actionable advice to build an engaged community, foster relationships with current and prospective students and unify their university’s voice and brand across departments.
In light of the coronavirus crisis, it’s more important for students to feel heard and supported than ever before. So in addition to covering topics like setting goals, understanding your target audience and leveraging analytics, this guide will cover how to lead with empathy and prepare a crisis response strategy to guide your community in uncertain times.
Follow this playbook to uncover your institution’s path to social media success.
Recommended for you
View all Recommended for you- Categories
Choose wisely: Higher education marketers take on College Decision Day
Published on May 9, 2022 Reading time 4 minutes - Categories
How higher education social media has evolved in Europe
Published on October 5, 2021 Reading time 7 minutes - Categories
12 Ways to use social media for education
Published on March 26, 2021 Reading time 6 minutes